November 2007
The Discoveries and Breakthroughs Inside Science TV series featured the TruTouch non-invasive alcohol technology in a segment, “New Booze Busting Device,” highlighting the advantages of the TruTouch 1100 in applications to catch individuals who drink and drive.
November 19, 2007
TruTouch announces the appointment of Timothy Tigner as Executive Vice President. With a strong international sales and management background and more than 20 years experience in the medical device industry, Tim is responsible to drive TruTouch’s sales strategies to accelerate its growth into new market applications.
August 2007
Jacquie Sheehey, Vice President of Sales & Marketing, presented on the TruTouch 1100 to the Michigan District Judges Conference in Boyne Mountain, MI.
July 2007
TruTouch announces the appointment of Bill Kardeen as Sales Account Manager. With more than 10 years of experience in high technology sales, Bill brings a level of expertise to the company in inside sales management, processes and best practices.
July 8, 2007
The TruTouch 1100 was featured in an article, “Alcohol monitor ‘next best thing to blood tests,’” appearing in The Times-Tribune in Scranton PA. The non-invasive alcohol screening device was identified as the “next best thing” for applications in the Lackawanna County’s Probation and Parole Department. Rick Horan, Director of the County’s Work Release Center, said, “We see it mostly as a deterrence factor, as they know when they come back they’ll be tested. The breath tests were random. The TruTouch is quicker and needs less supervision.”
July 2007
Jacquie Sheehey, TruTouch’s Vice President of Sales & Marketing, was selected as the Co-Chairperson of the American Parole and Probation Association (APPA) Membership Committee.
July 2007
Jacquie Sheehey, TruTouch’s Vice President of Sales & Marketing, presented with probation officers from Westchester County, NY at the American Probation and Parole Association (APPA)’s Summer Institute in Philadelphia, PA. The presentation focused on Westchester County’s Stop DWI Program and new alcohol testing technologies for community corrections.
June 2007
The Harvey Mudd College magazine featured TruTouch’s Vice President of Engineering, Ben Ver Steeg, in its Alumni Profile feature, Light Shed on Drunk Drivers, describing Ben’s experience co-founding TruTouch and his leadership role in driving the development of the world’s first non-invasive alcohol testing product.
June 2007
TruTouch announces the appointment of Stan Rockovich as Senior Sales Manager for the Mid-Atlantic Region. Stan brings extensive experience in the community corrections market where he was a sales manager for Kroll Laboratories, laboratory-based drug and alcohol testing. Prior to Kroll, Stan spent the majority of his career in the probation field and when he retired he was the Director of Probation for Washington County in PA.
June 2007
TruTouch’s first product, the TruTouch 1100, was featured in a Current TV news story highlighting the advantages of the non-invasive alcohol measurement capabilities in action at a DWI road block in Bernalillo County, NM.
May 2007
Radio New Zealand’s “Morning Report,” the number 1 national morning news program in New Zealand, highlighted TruTouch’s new non-invasive alcohol product in a special segment on drunk driving.
May 2007
Ben Ver Steeg, Vice President of Engineering, was interviewed by Laser Focus World in a featured Tech Note, “TruTouch Makes Alcohol Testing a Breeze,” emphasizing the speed and sanitary advantages of the non-invasive technology embodied in the TruTouch 1100.
May 18, 2007
The New Mexico Business Weekly covered TruTouch's participation in a DWI roadblock conducted by the Bernalillo County Sheriff’s Department highlighting the ease-of-use and speed advantages of the non-invasive alcohol measurement technology. "Our officers were pretty shocked at how simple and accurate the device was," said Sergeant Angel Torres of the Bernalillo County Sheriff's Department. "Everybody wants to know how soon we can get it out in the field." Bernalillo County Sheriff Darren White says once the technology gets the necessary federal and state approvals to be used in DWI courts, he's positive it will be deployed statewide. "I believe this product has the potential to revolutionize the way DWI investigations are conducted in this country," White said.
May 2007
As part of its corporate commitment to community service, TruTouch CEO Jim McNally served as a judge at the International Science and Engineering Fair held in Albuquerque, NM.
April 20, 2007
TruTouch’s Vice President of Sales & Marketing, Jacquie Sheehey, was elected to the Drug and Alcohol Testing Industry Association (DATIA)’s Executive Committee of the Board of Directors. Jacquie has served on the Board for the past three years.
April 2007
Jacquie Sheehey and William F. Current, renowned workplace drug & alcohol testing expert, presented at the Drug & Alcohol Testing Industry Association’s (DATIA) Annual Conference in Memphis, TN. The plenary session topic was “It’s Alcohol Abuse… Establishing a Real Drug-Free Workplace by Addressing the #1 Substance of Abuse.
April 21, 2007
TruTouch announces the appointment of James E. Dixon as CFO. Jim was the CFO and Treasurer at SBS Technologies, Inc., recently acquired by GE. With more than 30 years experience, Jim is responsible for developing TruTouch’s financial and capital formation strategies to accelerate its growth as it develops multiple products and penetrates new markets.
April 10, 2007
In a front page article, “Survey uncovers employer complacency on alcohol testing,” in Workplace Substance Abuse Advisor, CEO Jim McNally was interviewed about the advantages of more frequent, rapid and convenient alcohol testing as part of a employer’s drug-free workplace program.
February 11, 2007
With enormous interest from the community, TruTouch Technologies’ first product, the TruTouch 1100, was launched at the American Parole and Probation Association (APPA) National conference in Atlanta, GA.
January 2007
The International Society of Optical Engineers (SPIE) monthly magazine, SPIE Professional, featured TruTouch’s CEO Jim McNally in its cover story. Jim wrote about the experience of forming TruTouch with co-founders, Trent Ridder and Ben Ver Steeg.
December 1, 2006
An article in Le Monde, “A wheel which measures the alcohol content of the driver,” featured TruTouch Technologies’ optical technique for measuring alcohol non-invasively through the skin. Excessive alcohol consumption was responsible for approximately 30% of 5,318 deaths due to the road accidents in France in 2005. “The TruTouch system may eliminate this scourge in the future.”
November 27, 2006
TruTouch participated in a panel discussion on Larry Mantle’s “LA Air Talk” show produced by National Public Radio’s KPCC. The panel examined the costs and impacts due to drunk driving, and discussed new emerging technologies, including TruTouch’s non-invasive alcohol test method, that may contribute to reducing the death toll due to drunken driving.
November 20, 2006
National Public Radio’s WBUR “Here and Now” show featured TruTouch’s emerging noninvasive alcohol technology as a potential future vehicle interlock in a segment examining the effectiveness of ignition interlocks in reducing the incidence of drunk driving.
November 20, 2006
A New York Times cover story, “A New Strategy to Discourage Driving Drunk,” identified TruTouch’s non-invasive alcohol with identity verification technology as a potential future device in vehicles to help in the battle to reduce the death toll due to drunken drivers.
November 13, 2006
TruTouch Technologies’ new product, the TruTouch 1100, was recognized as “One of the Best Inventions of 2006” by TIME™ magazine for its capability to non-invasively identify drunk drivers more quickly and easily than existing test methods.
October 2006
In an article, “A Nation Without Drunk Driving,” appearing in the Law Enforcement Technology magazine, TruTouch’s technology was identified as the emerging technology to help achieve the goal of eliminating drunk driving.
October 16, 2006
TruTouch was featured in the Nikkei Marketing Journal Innovations and Patents column published in Japan.
August 15, 2006
TruTouch Technologies presented an one of two invited talks to the Technology Applications Committee at the American Correctional Association Annual Meeting in Charlotte, NC. The presentation highlighted the cost-saving potential that might be realized through the use of wide-spread, rapid, noninvasive alcohol testing in numerous criminal justice applications.
August, 2006
TruTouch announces that Jacquie Sheehey has joined the Company as Vice President of Marketing. She has more than 20 years of experience in sales and marketing for drug and alcohol testing products in the workplace and government markets, and serves on the Board of Directors for the Drug and Alcohol Testing Industry Association (DATIA).
July 13, 2006
Forbes.com news article, "Technology Targets Drunk Driving," identified near infrared spectroscopy among the futuristic technologies on the horizon that would go into every car and be totally passive as interlocks to combat drunk driving. The article summarized the outcomes from the International Technology Symposium sponsored by MADD at which TruTouch's noninvasive alcohol technology was highlighted in the "Outlook of Vehicle-Based Impairment Detection" session.
July 3, 2006
Business Week's July 3 issue featured TruTouch Technologies noninvasive alcohol technology in a Developments to Watch article entitled "Using Infrared To See If You're Lit" highlighting the potential applications in law enforcement and workplace testing.
June 19, 2006
TruTouch participated on two panels at the International Technology Symposium: A Nation Without Drunk Driving sponsored by Mothers Against Drunk Driving (MADD). "I am honored that MADD chose New Mexico to host this conference. New Mexico has a long association with technology, from our National Laboratories to cutting-edge new firms such as TruTouch Technologies, which has developed and demonstrated noninvasive alcohol testing systems," said Governor Bill Richardson in the opening remarks to the Symposium participants. Participants comprised a broad cross section of those interested in putting an end to drunk driving including researchers, judges, law enforcement professionals, state legislators, representatives of the National Highway Traffic Safety Administration, and representatives from all of the major automobile manufacturers. Susan A. Ferguson, Ph.D., senior vice president, research for the Insurance Institute for Highway Safety, who chaired a session on Technology Development Challenges said, "Looking to the future, we want to develop technologies that will make the job of detecting these drivers much easier, and step in to prevent them from driving when over the legal limit." Chuck Hurley CEO of MADD summed it up by saying, "Emerging technology is one of the most promising and potentially effective approaches to eliminate drunk driving in this country."
June 13, 2006
Jim McNally presented an invited talk at the 7th Annual Innovative Technologies for Community Corrections Conference in Atlanta, GA reviewing results from numerous studies using the TruTouch noninvasive alcohol product prototypes.
May, 2006
CEO Jim McNally (Ph. D. 1986) was the Convocation Speaker at the University of New Mexico's School of Engineering Graduation Ceremonies in Albuquerque. McNally congratulated the students and their families for all of their achievements and successes, and challenged the students to recognize all of the opportunities that lay before them, and to go forth and to define tomorrow. He encouraged them to face the future with energy and enthusiasm, take risks, and to be a change agent.
May, 2006
Continuing its support to the local community, TruTouch sponsored a local high school student from Albuquerque Academy as an intern. The student investigated the advantages to reducing overall liability costs that are faced by employers due to alcohol-related incidents in the workplace. He evaluated and gained preliminary information on the cost-savings potential that might be realized through the use of wide-spread, rapid noninvasive alcohol screening as a proactive solution to eliminating alcohol-related incidents in safety-sensitive industries.
April 29, 2006
The local ABC affiliate, KOAT, showcased the latest developments at TruTouch Technologies during its evening TV news program as TruTouch develops its first non-invasive alcohol testing product. The noninvasive product eliminates the need for any bodily fluids for testing, and the simple, touch-based approach to accurately measuring an individuals' alcohol concentration were highlighted in the report.
April 25, 2006
TruTouch was identified in the USA Today Cover Story as a technology for the future in the battle against drunk driving. TruTouch's initial noninvasive alcohol with identity verification products will provide more effective testing techniques for law enforcement, and the article went on to describe the future potential of the technology for touch-based, driver-specific, non-intrusive ignition interlocks.
February 21, 2006
TruTouch was recognized today by the Greater Albuquerque Chamber of Commerce for innovation, excellence, and contributions to the workplace and the community. Gerald L. Shaheen, Vice Chairman of the U.S. Chamber of Commerce and Group President of Caterpillar Inc., Greg Winegardner, President, Wells Fargo Bank, Albuquerque, and Terri Cole, President and CEO, Greater Albuquerque Chamber of Commerce, presented TruTouch with the Innovate Albuquerque Entrepreneur Awards acknowledging its innovative approach to product development.
Lt. Governor Diane Denish gave the opening remarks at the awards breakfast followed by the keynote speaker, Mr. Shaheen. Mr. Shaheen also chairs the Chamber's Transportation Infrastructure and Logistics Committee and serves on the board of directors of the National Chamber Foundation, the Chamber's public policy think tank. The award celebrates the entrepreneurial spirit at TruTouch and recognizes its position as Albuquerque trailblazers.
January 2006
TruTouch hosted Mr. Chuck Hurley, CEO of MADD, where Mr. Hurley announced that MADD will host an International Technology Summit on anti-drunk driving technology in Albuquerque, New Mexico in 2006. He was joined by distinguished guests: the Honorable Heather Wilson (NM-1), Mayor M. Chavez, Sheriff D. White (Bernalillo County), Chief of Police R. Schultz (Albuquerque), Rachel O'Connor (Governor Richardson's Public Safety representative), and Terry Huertaz (Executive Director, MADD New Mexico).
"Emerging technology is one of the most promising and potentially effective approaches to eliminate drunk driving in this country," said Chuck Hurley. "These technologies may soon help us separate drunk drivers from their weapon--a vehicle."
August 2005
As part of its continued support to the local community, TruTouch sponsored graduate students from the University of New Mexico's Anderson School of Business. The students conducted market research and prepared a preliminary report on the potential of the TruTouch noninvasive alcohol products in industrial applications. The students worked under the supervision of Professor Sul Kassicieh.
July 2005
TruTouch sponsored undergraduate business students from the University of New Mexico's Strategic Management course under the direction of Mr. D. Turner. The students developed preliminary market information for commercial fleet applications of the TruTouch noninvasive alcohol products.
July 2005
TruTouch was featured on the July 3rd KKOB High Tech New Mexico Radio show. Host, Mike Langner, interviewed CEO, Jim McNally, along with Officer John Francis, from the Rio Rancho, New Mexico police department. The show's theme centered on the devastating effects of drunk driving, and how TruTouch's noninvasive alcohol with identity verification products will be used to provide more effective testing techniques for law enforcement and the judicial system. The group also discussed the future potential of the technology as touch-based, driver-specific, non-intrusive ignition interlocks.
June 2005
Jim McNally presented an invited talk at the 6th Annual Innovative Technologies for Community Corrections Conference in Seattle, WA detailing the most recent results on the TruTouch noninvasive alcohol technology.
June 2005
Ben Ver Steeg and Trent Ridder publish "A New Eye on Law Enforcement: Photonics technology enables accurate, noninvasive alcohol testing" in SPIE's oeMagazine June issue.
May 2005
TruTouch presents at the 12th Annual TVC New Mexico Equity Capital Symposium. CEO, Jim McNally spoke to over 100 Venture Capital Investors at the TVC Equity Capital Symposium. Highlights from the two day event included a cocktail hour which featured live demonstrations of the prototype noninvasive alcohol monitor on symposium attendees.
April 2005
TruTouch featured on the April 8th Venture Talk Radio show.
February 23, 2005
Albuquerque TV station KRQE highlighted TruTouch's noninvasive alcohol technology for its future application as an anti-DWI ignition interlock device. Senator Kent Cravens, a leading anti-drunk driving legislator, discussed the advantages of TruTouch's device including its convenience and accuracy.
February 2005
TruTouch gives invited talk on "Noninvasive technology for alcohol testing" at the American Probation and Parole Association meeting in Anaheim, CA.
February 2005
Dr. Jim McNally presented the latest developments in "Noninvasive Alcohol Measurements" to the Northeast Technology and Product Assessment Committee in Sturbridge, MA.
January 2005
TruTouch has been invited to give a presentation at the near-infrared instrumentation symposium at the October FACSS meeting.
October 2004
Dr. Jim McNally gives an Overview of Noninvasive Alcohol Technology at the Borkenstein Symposium on Blood and Breath Alcohol Testing. (presentation)
October 2004
Ben Ver Steeg presents "Design Challenges for an FT-Spectrometer in Noninvasive Analyte Monitoring" at FACSS. (presentation)
September 2004
Dr. Jim McNally presents "Noninvasive Alcohol Measurement Technology" to the Governor's Ignition Interlock Task Force in Santa Fe, NM
March 2004
Dr. Jim McNally presents Noninvasive Alcohol Results to National Safety Council.
March 2004
Albuquerque Journal covers TruTouch's noninvasive alcohol-measurements program. (pdf) (link)
| 
